What are the Benefits of Digital Marketing Certifications?

benefits of digital marketing certifications

It’s become immediately apparent over the years that an investment in digital marketing isn’t just welcomed but truly needed. More and more customers are going online for their purchases, and this even includes online purchases that are picked up in-store.

The job market for this type of work is only growing, especially as the skills gap continues to widen.

The simple truth is that businesses are investing in digital marketing like never before. Bigger budgets, more career choice, and increased pay are only a few of the immediate benefits to working in digital marketing.

There are some other reasons why this is a good call, but we’re going to narrow it down for you and give you the best reasons to getting your digital marketing certification.

Continue Reading

25 Digital Marketing Quotes

digital marketing quotes

There are many people on the Internet claiming to be digital marketing experts. Most of these people don’t provide helpful advice. However, there is a great deal of legitimate wisdom on digital marketing as well.

Every person who is currently working in the industry as well as anybody thinking about going into digital marketing should check out some of the great motivational and factual quotes about the industry and its practices.

This article provides a list of 25 great quotes about digital marketing, as well as analysis of what these quotes mean and how you can apply them to your marketing work.

This list is only a starting point. There are many great quotes out there that can help you become the best digital marketer you can be.

Continue Reading

7 Digital Marketing Career Challenges and How to Overcome them

Digital Marketing Challenges to Overcome

Feeling Weighed Down By the Demands of Digital Marketing? You May Recognize These 7 Digital Marketing Career Challenges — And We’ll Show You How to Overcome Them!

Do you work in the digital marketing field? Are you constantly looking for new ways to get ahead of digital trends and to make a difference in the social and digital spheres for your brand? Are you currently having difficulty breaking through with some of your creative campaigns that you thought surely would perform well?

Continue Reading

5 Questions every Entrepreneur MUST ask himself

how to be a entrepreneur

There’s no prescription for successful leadership. What works for one entrepreneur may not work for another.

However, most successful entrepreneurs do have something in common: they regularly ask themselves a series of questions. Furthermore, these questions all tend to be the same. Why do they need to ask themselves on an almost-daily basis? It’s important to stay relevant and realistic to continue succeeding. Also, asking certain things gives entrepreneurs much-needed perspective. If you want to be successful in business, ask yourself the following five questions as often as you can.

Continue Reading

What is B2C Digital Marketing?

business to consumer digital marketing

Remember the last time you logged into your Facebook account and was greeted with a product that you had just viewed on Amazon? Well, wonder no more, because that is what B2C digital marketing is in a nutshell.

However, with so much going on in the background, it would be a good idea to go over some few facts before you can fully understand and appreciate B2C digital marketing.

Over the years, marketing has experienced a rapid evolution. Traditional forms of marketing like print, telephone, direct mail, and broadcast have all been revamped to embrace technology more than ever.

Continue Reading