Why will Digital Marketing be a Leading Career

the future of digital marketing

Digital marketing has taken over, and there is no question about that. Modern-day consumers have grown extremely dependent on online platforms for different uses. The availability of electronic devices and the internet have contributed to this phenomenon. Whether it’s a homeowner looking for a handyman or a student researching material for a paper, online resources […]

Is there a Digital Marketing Career in Your Future?

future of marketing

Digital jobs were practically non-existent in the year 2000, but these days, there are so many jobs that fit beneath the digital marketing job umbrella, your choices may seem unlimited. How do you position yourself so you’re successful in the digital marketing arena? By preparing properly. And you’ll be happy to learn that while a […]

Social Media Strategy: 10 Tips to Maximize your Social Media Efforts

Social media is here to stay and whether you love it or hate it, it’s a smart way to reach out to your audience. Despite the privacy concerns and ongoing controversies, more people than ever are joining one service or another to share their thoughts and feelings with the wider world. There are over 3.3 […]

Personal Development Tips: 10 Ways to Supercharge your Life at Work & Home

Personal development is a metaphor for how well you think you’re doing in the game of life. It’s all about utilizing your own strengths while relying on the people around you to prop up your weaknesses. It’s easy to consider this concept as one directly related to your career, but personal development doesn’t stop when […]

Why Is Digital Marketing Important for Startups?

Is Digital Marketing Important for Startups

Each day, new brands are launched in the marketplace. These brands have to compete with long-standing companies and millions of marketing campaigns. For startups, the only hope of being successful is in marketing better and more efficiently than old businesses. Startups often have a limited budget, which means that they have to make the most […]

Does Online Marketing Certifications Hold Any Value?

Value of Online Marketing Certifications

Questions such as this are common among individuals who are just starting off in the world of digital marketing. While it is a straightforward question that is deserving of an answer, there seems to be no straightforward answer. However, we are going to take a look at some of the important factors that come into […]

How to use Porter’s Five Forces Model in Digital Marketing?

Porters Five Forces for Digital Marketing

Digital marketing agencies and online business can often benefit by doing some strategic business planning. Using a framework like Porter’s Five Forces can be a straightforward way to get this competitive analysis done. Although Porter’s concepts may be unfamiliar to you, they are certainly worth the difficulty required to learn their central concepts. The most important thing […]

Is Digital Marketing a Good Career?

Is Digital Marketing a Good Career

We live in a time where people use the Internet for everything. Whether it is paying bills online, buying groceries for the week, shopping for a gift, planning a vacation, or just about anything else, people are logging into their laptops, smartphones, tablets, and home computers to conduct their business online each day. The ever-growing […]

17 Must Watch Digital Marketing YouTube Channels

17 Must Watch Digital Marketing Youtube Channels

Can you think of the number of times you wanted to view a video on YouTube only for a brilliant ad to precede and stop you from hitting the “skip” button? Well, you might just be one of the many people that are starting to appreciate the real power of digital marketing. The good thing […]

Top Entry Level Jobs in Digital Marketing and Projected Salaries

digital marketing salaries

Digital Marketing is a career area which is consistently expanding and evolving. Things that seemed to be science fiction just a decade ago are now commonplace in the fast paced online world we live in today. Planning a career based in the digital world is a sound idea. The projected growth of the Internet will […]